Sustainable Design
Industry leader in sustainable material use for entire product line | Sustainable material strategy & rating system | Implementation of closed loop lifecycle
ettitude annual impact report quantifies our efforts as a brand to have a positive impact on people and planet
2021 Impact report
Responsible for our driving our impact efforts for both product and enterprise level initiatives
Sourced and implemented a LCA tool to quantify impact at the SKU level and benchmark against industry standards
LCA (lifecycle analysis) data
Informs design, sourcing and impact efforts
Sustainability Research 2022
States of Function - new material innovation
Closed Loop Lifecycle - conceptualized & executed by Amanda Turner
Identified key recycling partners for each unique material compound
Initial lifecycle concept
Reclaim & recycling process map
Conscious design strategy - created by Amanda Turner
Sustainable material ranking system - created by Amanda Turner
Simplified ranking system - consumer facing
Product specific sustainability attributes
Sustainability Commitments
Apothecanna Brand Pillars